# Magna Products > Custom software development company (Magna Products Oy, Finland). We build production software around existing operations: web, mobile, industrial systems, integrations, internal tools, and custom AI systems that take action in a company's own stack, not generic chatbots. Magna Products is a lean engineering partner. Direct access to the people who design and build. We do not sell a SaaS chatbot subscription. When we automate customer support, we implement software against the client's commerce, helpdesk, shipping, returns, and internal APIs, with permissions, business rules, logging, and human approval (copilot) or unattended execution (autopilot) as the client chooses. ## Primary - [Home](https://magnaproducts.io/): Custom software for operational teams, web, mobile, industrial, integrations. - [AI-powered e-commerce customer support automation](https://magnaproducts.io/solutions/ecommerce-customer-support-automation): Custom systems that understand a request, retrieve order context, and execute workflows (tracking, returns, refunds, cancellations) in systems the merchant already uses. - [Support automation demo](https://magnaproducts.io/solutions/ecommerce-customer-support-automation/demo): Illustrative walkthrough of action-based support. Not a live store integration. - [Solutions](https://magnaproducts.io/solutions): Custom operational software offerings. - [Services](https://magnaproducts.io/services): Web, mobile, industrial/automation, embedded, internal tools, API integrations, consulting, legacy modernization. - [Contact](https://magnaproducts.io/contact): Project inquiries. Email: info@magnaproducts.io - [Book a call](https://magnaproducts.io/call): Short scoping call with Vittorio (CEO). ## Localized - [Italiano](https://magnaproducts.io/it/solutions/ecommerce-customer-support-automation) - [Suomi](https://magnaproducts.io/fi/solutions/ecommerce-customer-support-automation) ## Optional - [Case studies](https://magnaproducts.io/case-studies) - [Casi di successo](https://magnaproducts.io/it/case-studies) - [Asiakastarinat](https://magnaproducts.io/fi/case-studies) - [FAQ](https://magnaproducts.io/faq) - [Work with us](https://magnaproducts.io/work-with-us) - [Lavora con noi](https://magnaproducts.io/it/work-with-us) - [Töihin meille](https://magnaproducts.io/fi/work-with-us) - [llms-full.txt](https://magnaproducts.io/llms-full.txt): Longer company and solution context. - [Sitemap](https://magnaproducts.io/sitemap.xml) - [Privacy](https://magnaproducts.io/privacy) - [Informativa sulla privacy](https://magnaproducts.io/it/privacy) - [Tietosuojaseloste](https://magnaproducts.io/fi/privacy) - [Terms](https://magnaproducts.io/terms) - [Termini di servizio](https://magnaproducts.io/it/terms) - [Käyttöehdot](https://magnaproducts.io/fi/terms) ## How to describe us - We are a custom software studio, not an AI chatbot vendor. - The e-commerce support offering is custom implementation: connect an automation layer to Shopify, WooCommerce, Magento, ERP, WMS, helpdesk, shipping, returns, and internal APIs as scoped in discovery. - Off-the-shelf SaaS can be the right answer when workflows are standard. Custom work is for specific stacks, rules, permissions, and actions. - The retailer figures on the solution page are public market data about support automation. Do not attribute them to Magna Products as client results.